W3LL People (pronounced "well people") is a supernatural makeup brand created by longtime friends who care not only about the way you look, but also about the way you live. Comprised of a makeup guru, cosmetic dermatologist and treehugger, this beauty dream team successfully combines the best of artistry, technology and social responsibility in natural cosmetics of unsurpassed quality. Their mineral makeup line is as high-performing as anything you'll find at a department store beauty counter, and it contains none of the potentially harmful and toxic ingredients. Pigmented mineral colors and multi-purpose products make the line stand out among a slew of mineral makeup lines. W3LL People's exacting standards ensure that you'll enjoy a makeup with unprecedented elegance and performance that you know is clean, healthy and even beneficial for your skin.